Firstly, they ask, why do men need make-up anyway? Secondly, why do men and women need different make-up? And thirdly, why the tired old stereotype of a super-masculine, physically intimidating male?
Well, indeed, why do men need make-up at all? It's all part of the ongoing trend to get men as heavily addicted to beauty products as women, plastering on moisturisers, make-up, concealers, body lotions, skin cleansers and the rest.
I find all this rather baffling, and not only as an oldie who grew up in an age when men accepted the rugged natural look and saw no reason to try and change it. I've never had any problem with the way I look, and I certainly don't want to spend half an hour every morning hiding imaginary blemishes or creating some supposedly ideal, celebrity-inspired face. I've got better things to do.
Nor do I see the need for so many women to slather on make-up every day. Women minus make-up usually look just fine, yet there's this constant pressure to conceal their normal face as if it must be hideously ugly. So everywhere you go there are hundreds of artificial, heavily-disguised faces drifting past.
Of course make-up is useful to hide birthmarks, scars or bruises you would prefer not to be seen, but if all you're trying to do is hide pimples, freckles or wrinkles, why on earth bother? Not to mention the astronomical price of a tube of moisturiser or a pot of body lotion, whose ingredients probably cost about 20p.
At my age anyway the wrinkles and blemishes are so thick on the ground a lorry-load of make-up wouldn't provide much camouflage.
In any case, if I looked 20 years younger, my bus pass might arouse too much suspicion.
