The most visible victim recently was Emily Thornberry, the Labour MP who tweeted a picture of a nondescript house with a white van outside and was widely vilified for her disgusting snobbery, even though she made no comment on the photo other than "Image from Rochester".
Big-name politicians are now terrified they'll be accused of snobbery, elitism and being "out of touch with the ordinary voter" - if there's any such thing as an "ordinary voter". They're falling over themselves to be seen quaffing a pint, scoffing a bacon sarnie or puffing on a furtive fag.
I've been accused of snobbery myself on occasion, which always baffles me as my awareness of poverty, disadvantage and crap jobs is prompted entirely by my loathing of inequality and injustice and in no way implies that I feel superior or conceited about my own more fortunate circumstances.
But dismissing someone as a snob is a handy quick-win, a way of slickly discrediting them and implying that everything they say is fed by some impure motive. It's also instantly intimidating, because nobody likes to be seen as a snob, even if they are.
The term snob should be aimed at genuinely snobbish behaviour, like being rude to shop assistants or sneering at someone's poor grasp of English, and not mindlessly lobbed at anyone with a few quid to spare.
Let's go for the real snobs, not the imaginary ones.
