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The 44 per cent who don't like going without make-up say that without it they either feel unattractive, or naked, or self-conscious. Where does this aversion to their given appearance come from?
As a bloke who's never used make-up and just accepts my face as it is, ugly or otherwise, I simply don't understand why women are so repelled by what they see in front of them in the morning that they have to conceal it and prettify it as fast as possible.
I remember that in the sixties and seventies many women decided to abandon or severely reduce their make-up as a protest against having to meet men's expectations of what women should look like. Gradually however they lost their nerve and went back to slapping on make-up as lavishly as before.
Presumably the more you wear make-up, the more you believe it's necessary and the more unnatural it feels not to be wearing any. Your real face becomes an embarrassing secret you have to hide from the world.
Older women are often trying to cover up wrinkles, a rather pointless exercise since men will assume straightaway that's the purpose of their make-up and wonder just how decrepit they are underneath.
Of course if a woman uses make-up, her boyfriends won't know what she really looks like until the moment they discover her without it. She must get nervous about their reaction. Will they be dismayed or will they prefer the natural look? Mind you, there may still be a few males out there so unobservant they fail to notice the difference....
And why is it only women who feel they can't be seen without a generous layer of make-up? Jeez, there are plenty of men out there badly in need of some cosmetic enhancement. Funny though, I can't see the average bloke getting up and putting on his face any time soon.
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Unfortunately I've had to reintroduce the dreaded wordcheck as I'm getting loads of email spam. Rats!