A lick of paint

Why so much make-up? Why the unquest-ioned norm that a woman needs to be plastered with the stuff in order to look good? Why the constant assumption that a woman's natural face is so ugly, unsightly, off-putting that it needs a thick coating of expensive pastes and powders to be presentable?

A strategic dab of make-up here and there can be beneficial. A smear of lipstick. A smudge of mascara. But piling it on with a trowel until it becomes a kind of obliterating mask - what's the point?

When I see photos of celebs, they're always thick with make-up. To see them au naturelle would apparently be unthinkable, shocking, repulsive. Who would want to contemplate such a dreadful sight?

Yet to my mind, on the odd occasion when they're seen without their cosmetic veneer, they usually look much more real, much more interesting. Lady Gaga, for instance. Or Julia Roberts. Or Halle Berry.

Employers often expect women to wear make-up. Supposedly they look more professional, more trustworthy, more reassuring. A natural-looking woman would apparently frighten off the customers with some sort of unwholesome aura.

Personally I tend to see an employee in thick make-up as less trustworthy, not more. I associate a slick, glossy appearance, be it make-up, a flashy suit or a fancy hairdo, with phoneyness and sharp practice. Perverse maybe, but I'm sure I'm not the only one.

There was a brief feminist fashion in the seventies for going without make-up, or at least wearing the bare minimum. Unfortunately it didn't last, undermined by the combined pressures of advertising, gender stereotypes and self-aversion.

One thing's for sure - the cosmetics business is laughing all the way to the bank.

Talking yourself up

Wow, I can see I explained myself really badly in my last post. That's why so many of you claim you never try to impress anybody, which I very much doubt!

My mistake was to focus on the crudest and most blatant  ways of trying to impress - name dropping, place dropping, clever references and all that. But of course there are much subtler ways of "putting on the style", ways we usually take for granted.

By trying to impress, all I mean is that instead of simply being ourselves, we emphasise things, we flag things up, we steer people towards aspects of our personality we think they'll appreciate, in the hope they'll warm to us and like us more.

We don't have to name drop. All we need do is make a point of how sensitive, sympathetic and generous we are. Or how open-minded, tolerant and non-judgmental we are. Or how practical, efficient and well-organised we are. And of course we're hoping those listening will think "Oh, just my sort of person. I must get to know her better. I might have a great new friend here."

How many people choose to chatter pointlessly about the weather or their faulty vacuum cleaner, when they could be angling the conversation towards something that makes them look good, something that flatters them, something that paints them as a desirable human being? Not many, I would say.

Certainly not me, and I don't mind admitting it. I like people to like me, and I make a conscious attempt to bring that about. Apart from anything else, pointless small talk is an insult to the other person's intelligence. It says "Why waste any effort on this person? They'll listen to anything, however banal."

So I hope that makes my point of view a bit clearer. Obviously I made a real dog's dinner of it the first time round. As George Bernard Shaw once said. Or was it Gertrude Stein?

PS: Of course women "dress to impress" all the time. Is that so wrong?